Want to progress with your career in the retail industry with on-the-job training? The SIR40212 Certificate IV in Retail Management* is a nationally recognized very practical qualification that provides the skills and knowledge for an individual to be competent in frontline management skills of those working in a retail or business-to-business environment.
This qualification applies to those who are managing a small retail outlet, a section or department within a larger retail store, a small business-to-business outlet, or a section or department within a larger business or franchise.
Blended (face-to-face and workplace training)
The program provides students with industry-relevant training and the practical skills required to become effective retail managers.
The course covers all the key areas of retail management, and trains students to oversee retail merchandise and store presentation, manage sales and service delivery, coordinate customer service strategies, and report on financial activity.
Students will also be taught how to build customer loyalty and adopt mobile commerce applications to ensure their businesses stay ahead of the game and effectively compete against other retailers.
Beyond the specialised retail training, students will also gain valuable managerial training such as leading and managing effective teams, providing safe work environments, and complying with legal and risk management requirements. Such skills are highly transferrable, and will come in handy if individuals ever choose to make a career change.
*Please note this qualification is no longer current, however, students have until 30 September 2017 to complete this qualification.
Individuals with this qualification are able to perform roles, such as:
To complete this course 10 units of competency must be completed. These 10 units are made up of 3 core units plus 7 elective units.
The Penn College has considered local industry requirements and determined that the following 10 units of competency will be delivered for this Certificate:
This unit describes the performance outcomes, skills and knowledge required to apply knowledge of store merchandising to plan and manage store promotions, and manage store pricing policies and housekeeping. It includes interpreting and complying with store layout and visual merchandising policies, developing and implementing procedures to manage merchandise pricing, and managing all aspects of store housekeeping, including contingency procedures.
This unit describes the performance outcomes, skills and knowledge required to lead and manage teams.
This unit describes the performance outcomes, skills and knowledge required to develop and implement policies and procedures relating to work health and safety (WHS) issues.
It involves consulting with staff, assessing and controlling risks, establishing and maintaining record systems, and evaluating policies and procedures. It is based on the National Occupational Health and Safety Commission (NOHSC) guidelines.
This unit describes the performance outcomes, skills and knowledge required to monitor, maintain and improve sales and service delivery. It involves market research, developing new markets, and marketing products and services within the culture of the overall store policy.
The unit requires the team member to develop and maintain excellence in sales and service delivery by ensuring the provision of a well-resourced working environment for fellow staff. The team member is required to proactively pursue the continuous improvement of operations by seeking, evaluating and reporting feedback from customers and colleagues on sales and service delivery and working conditions; and locating and negotiating adequate supply of stock and other necessary resources according to store policy.
This unit describes the performance outcomes, skills and knowledge required to monitor and analyse systems and data relating to customer behaviour and relationships; and to plan and implement improvements to systems, processes and strategies to build retail relationships and sustain customer loyalty. It also covers engaging staff in research activities and encouraging staff participation in the selection and implementation of improvements and new strategies.
This unit describes the performance outcomes, skills and knowledge required to plan and control inventory levels for a business.
This unit describes the performance outcomes, skills and knowledge required to plan and manage human resources.
This unit describes the performance outcomes, skills and knowledge required to develop and implement financial control systems. It involves controlling cost and budget, maintaining store accounting systems and developing and negotiating budget allocations.
This unit describes the performance outcomes, skills and knowledge required to enhance business relationships that will deliver outcomes to wholesale businesses.
This unit covers ways to work with business customers to develop sustainable and beneficial business relationships, including recognising positive opportunities for other businesses, analysing competitor’s activities, implementing systems and strategies that support business partnerships, and integrating business relationships with business and strategic goals.
This unit describes the performance outcomes, skills and knowledge required to conduct market analyses, plan merchandise ranges, procure and rationalise stock, and implement staff merchandise training to maximise profit in a changing retail environment.
To undertake the SIR40212 Certificate IV in Retail Management individuals will have previous retail supervisory experience in roles such as:
All potential students will undergo a telephone interview with our friendly and experienced trainers to determine if they have the required experience to study this course.
Our trainers may request examples of evidence of your retail experience which may include job descriptions and references from your current or past employers.
Recognition of Prior Learning (RPL)
The Penn College provides the opportunity for students to apply to have prior learning and experience recognised toward a qualification.
For example, if you have completed units of competency for this qualification at another educational institution, or have significant work experience, you may be granted credit or partial credit towards this qualification in recognition of those skills and knowledge gained through work experience, life experience and/or previous formal training.
Please contact us for further information about how to apply for RPL for this qualification.
Full Tuition Fee
After achieving SIR40212 Certificate IV in Retail Management, individuals may undertake: